I find where experiences in education break, then design and build the fix.

I’m G, an experience designer who builds. I spent fifteen years in EdTech inside K-12 international schools in Brazil, Thailand, India and Romania, firmly planted in, or working between the operational and academic sides. With a relentless calling to improve experiences all around, my colleagues have taken to calling me a friction investigator. Today I design and build for schools and the people who serve them: nonprofits, educator networks, consultants and coaches. I take problems from the first conversation with a user to a live product, building with AI every step of the way.

Email meSee how I work
Portrait of Gitane Reveilleau

Selected work

Four products I designed and built in 2026 alone. The magenta marks underline the friction I found. The purple lines are the calls that shaped the fix.

GID Impact Report 2025–2026

A competency-based diploma’s year of student work, turned into a dynamic report you explore.

Client
Global Impact Diploma, the education organization behind a competency-based high school diploma running in 36 international schools on four continents
My role
Design lead and builder, through EKG Collective
Built with
Lovable (TypeScript, TanStack Router, Tailwind) and ClaudeIllustrator, After Effects, Lightroom, CamtasiaWCAG accessibility checks

The friction

The material was rich: five courses, student projects from 36 schools, six students with stories worth hearing. The media wasn't. Almost all of it arrived as long, text-heavy document written by the people closest to the work.

The call

GID planned to make the report in Canva. I made the case for an interactive one.

An interactive report could carry video and animated graphics, and let families, students and schools explore the courses and stories at their own pace. I also argued for giving it its own subdomain, so it runs full screen, and with /2025-2026 as its home route, next year’s edition already has a place waiting beside it.

The work continues: this school year I’m coaching GID’s two student storytelling interns.

What changed

At one point in the process I suggested that we create the Impact Report in Canva. She kindly disagreed, and advocated for a more interactive platform where we could embed videos, add animated graphics, etc. G, you were so right! And we can’t thank you enough for helping us tell such an impactful, inspiring story of our inaugural year!
Corey Topf, Executive Director, Global Impact Diploma, in his launch note to the GID community
GID Impact Report on a large screen, opening with Transform. Inspire. Contribute.
GID Impact Report on a phone, showing the course explorer

What I did

  • Restructured the story as a scrolling report: an opening, a contents view, key definitions, then sections readers can dip into.
  • Designed and built the interactive pieces, including a course explorer with a sticky rail, stats that count up as you arrive, and grids of student stories and haiku.
  • Rewrote the five course narratives in GID’s own voice, and gave the report a handmade feel with hand-drawn haiku frames and a boat on the waterline.
  • Edited the videos embedded in the report in After Effects and Camtasia, and prepared the photography in Lightroom.

The Mona Lisa Effect

A full website rebuild for Matthew Savage, whose data and assessment consultancy works with international schools.

Client
Matthew Savage, data and assessment consultant at The Mona Lisa Effect, Isle of Skye, Scotland
My role
Audit, proposal, design and build, through EKG Collective
Status
Launching October 7, 2026, after usability testing on the draft
Built with
Lovable and Claude, with data files driving the counters, map and filtersIllustrator, After Effects, Lightroom, CamtasiaWCAG accessibility checks

The friction

Matthew’s work had outgrown his site. Seventy-eight client schools, 59 conferences and 84 articles and podcast appearances had piled up faster than the pages could hold them. After launch, he wants to run it all himself.

The call

Every long list got its own way in.

Nearly 250 schools, conferences, stories and testimonials became lists people can scan in seconds. Clients filter by type and location, and tapping a country on the map narrows the list. Stories filter by topic, with a short row of featured picks up front. On phones, regions fold into tappable rows. Each filter fits its content: testimonials filter by region only, because a country filter would have exposed which schools hadn’t written one.

What changed

The design review with Matthew and his associate reshaped the plan. Testimonials moved to a page of their own, the hero went back to an earlier study he preferred, and the map went through another round until he signed it off. They left the review delighted with the site. Next comes a usability test with trusted contacts on the draft link, then launch.

The Mona Lisa Effect home page on a large screen, with Matthew on the Isle of Skye
The Mona Lisa Effect stories page on a phone, with year filters above the list

What I did

  • Audited the old site. The value proposition was buried in the footer, the hero animation took 16 seconds to load, and pages with no hierarchy were hard to read and failed accessibility checks. I also inventoried every article, episode and testimonial, flagging broken links and conflicting dates for Matthew to settle.
  • Iterated the home page through more than 24 versions at three breakpoints, then ran the design review around the eight decisions only Matthew could make.
  • Moved the content into simple data files, so the counters, map and filters update themselves. An event turns “upcoming” by its date, so his associate adds a row and nothing else moves by hand.

Learning2

A new program model and website for a peer-led conference that has brought international school educators together since 2007.

Client
Learning2, a nonprofit offering peer-led professional learning for international school educators
My role
Marketing and communications lead through EKG Collective, from design sprint to website and partner outreach
Status
Live at learning2.org
Built with
Lovable and ClaudeIllustrator, After Effects, Lightroom, CamtasiaWCAG accessibility checks

The friction

Learning2 needed to rebuild its program around AI and find partners to fund its 2027 conference in Chennai. And it had to still feel like Learning2 to the educators who built it.

The call

Legacy first, then evolution.

The launch sequence tells Learning2’s history before it shows anything new, and the partner deck never uses the word “redesign.” Long-time members meet the change as the next chapter of a story they wrote.

What changed

She helped us co-design a clearly articulated future-focused program model with the people who know it best. It resulted in more people re-engaging with the Learning2 website, and renewed momentum and commitment to its direction.
Carol Jordan, Program Director, Learning2
Learning2 website on a large screen, showing what each audience gets back
Learning2 website on a phone, showing the hero and mission

What I did

  • Facilitated a design sprint and turned stakeholder feedback into a working program model, with educator and student tracks that run in parallel and meet at intentional shared moments.
  • Built the new website in Lovable and set the brand direction across web, LinkedIn and the partner deck.
  • Wrote partner outreach that invites sponsors to co-design professional learning for the AI era.
  • Created hero video in After Effects, produced the testimonial videos in Camtasia, and prepared the photography in Lightroom and Illustrator.

Lift Her Up Coaching

A brand and website for Carol Jordan’s leadership coaching practice for women in international schools.

Client
Carol Jordan, leadership coach and founder of Lift Her Up Coaching
My role
Strategic and creative lead: identity system, website, brand sheet and templates
Status
Live at liftherupcoaching.com
Built with
Lovable and ClaudeIllustrator, After Effects, Lightroom, Camtasia, CanvaWCAG accessibility checks

The friction

Carol was moving from years in international schools into coaching. People who knew her were ready to send clients her way, and there was nowhere to send them.

The call

One action, always within reach.

I cut a duplicate hero button, quieted the navigation button to an outline, and added a sticky call to action that steps aside when the contact section arrives. Most of Carol’s clients come through people who already trust her, so the site’s job is to make the next step obvious.

What changed

She listened deeply to who I am and then helped me create my visual identity, a website and communication collaterals that were true to me. I now have a site I’m proud to share, coaching inquiries from women I genuinely want to support, and more confidence putting myself out there.
Carol Jordan, founder, Lift Her Up Coaching
Lift Her Up Coaching home page on a large screen, with Carol\u2019s arc-framed portrait
Lift Her Up Coaching stories on a phone, with the sticky Book a free call button

What I did

  • Designed the identity system: a teal and gold palette, a Fraunces and Mulish type pairing, a rising-arc mark, and a portrait frame, patterns and animations all drawn from it.
  • Wrote the contrast fix into the system: gold for large type, buttons and decoration, small text in a light neutral. Every mockup went through an accessibility check before Carol saw it, aiming for zero issues.
  • Designed for touch first. Scroll effects stay on everywhere, because hover effects vanish on a phone.

How I work

Clarity is an equity issue. If a student, a family or a busy teacher can't find it, read it or act on it, it doesn't work yet. I keep designing until they can.

  1. Listen to both sides

    I talk with the people who create an experience and the people who have to use it: students, families, teachers, leaders, clients. Anonymous surveys and persona cards make sure the quietest voices count as much as the loudest.

  2. Name the friction

    I use human-centered research to find out what isn't working and why: experience mapping, content and findability audits, and analysis that turns scattered feedback into clear patterns. The result is a map of exactly where people get lost: what they can't find, can't read or can't act on.

  3. Prototype with AI

    I build working prototypes with AI, mostly in Lovable and Claude, so people react to the real thing while it's still easy to change, and clients feel ready to carry it forward themselves.

  4. Test with real people

    Plain-language reviews, accessibility checks and usability sessions on draft links with the people who'll use it. If someone stumbles, that's my next draft.

  5. Ship and hand over

    Every build ends with documentation in plain language, so the team can run it without me. I'm an educator first: building a client's own capacity is part of the job.

Also built

practice by design tools

Interactive tools for school leaders. The Plain Language Converter, built in React, makes two AI calls: one rewrites the text, one suggests a visual hierarchy. It sits alongside a school service blueprint, an experience map insights tool and a findability audit.

The Clarity Sprint

A 60-minute interactive workshop that treats communication design as an equity issue. I packaged it as a self-serve product, with free and paid versions on Gumroad.

Teacher offboarding app

In progress

Every June, international schools say goodbye to a wave of teachers, and when their accounts are deleted, their work often goes with them. I’m designing an app that helps teachers leave well, built on the years I spent running the tech side of offboarding.

EKG Collective

The consultancy I co-founded in 2023 to help international schools turn complexity into clarity, and have run full time since 2025. My last four clients came to me with a problem. I proposed building the answer with AI, and all four said yes.

Fifteen years inside schools

Before I built for schools, I worked in them: in Brazil, Thailand, India and Romania. Most recently I was Digital Learning and Media Coordinator at the American International School of Bucharest, where I led the school-wide rollout of the Toddle learning platform end to end.

I also ran the tech side of teacher on and off-boarding, which taught me where school friction likes to hide: in the seams between systems, where nobody owns the handoff. I write about it extensively in my newsletter, practice by design.

In other people’s words

Managers, clients, colleagues and a product partner, from public LinkedIn recommendations.

Ownership
She doesn’t just execute tasks; she shows up as a thoughtful co-steward of the work.
Angeline AowEducator, author and host of the Foodagogy podcast, client
Product rollout
G spearheaded the entire implementation of Toddle with remarkable finesse.
Akshaya GopalPartner on the Toddle platform rollout
End-user focus
She understands that it is vital to be focused on the end-user experience.
Peter WelchInternational educational leader, former manager
Project leadership
She manages multiple large-scale projects, identifies key stakeholders, gathers information, and trains colleagues to elevate the final product.
Maci NazzariniK-12 tech coach, former colleague
Tech meets pedagogy
She not only understood the technical demands of the subject, but also approached everything through a strong educational lens.
EJ CallahanInstructional designer and educator, former colleague
Co-design
A true co-creator who engages authentically with all members of the community.
John BurnsDirector of Technology, International School Bangkok

If you’re building something for schools or the people who serve them, I’d love to hear about it.

Email me
LinkedIn: gitanepractice by designEKG Collective

Based near Lisbon, Portugal

Colophon. Set in Inter, weights 100 to 900. Laid out on a 12-column grid with 24px gutters. Portrait eye line on φ 0.382. Designed with Claude, built in Lovable. Press G to see the grid.